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About Face

Founded in 1995, this pro-women grassroots organization is dedicated to exposing the insidious image planted in our minds that makes us believe "thin is beautiful." We're bombarded by thousands of advertisements every single day, and the vast majority of those advertisements use images of young, obscenely thin women to promote their images of beauty…to the point that many of us now believe that those anorexic images of women are supposed to be the "normal" idea of how a woman should look. It's no surprise that anorexia nervosa and bulimia affect far more women than men…and how many diet commercials on TV are aimed specifically at men, compared to the number that are meant to appeal to women?