This a Buffalo, New York-based alternative newspaper that prints entertainment news (and commentary). Like many alternative sheets, they've got the pulse on underground culture and can report on breaking news far faster than the big newspapers can.
Rev. Ivan Stang says: "The Beast is a printed free entertainment weekly that's half 'real news' and half satire, like The Onion. Because it's got a lot of funny stuff in it, I've been sent the occasional issue over the years. The reporter told me that the editor/founder of it (a relation to Zwiback perhaps?) is a long-time SubGenius or at least a SubSymp."