High Times Magazine, April 1990, page 67
Due to the huge number of distinguished clergy men, church youth groups and different local, national and international religious organizations currently on the HIGH TIMES subscription list, this otherwise pagan periodical feels compelled to service the spiritual needs of the High Art community with this token homage to J.R. "Bob" Dobbs, the great teacher of the Church of the Subgenius. Those among you who have yet to become avid disciples of "Bob" are urged to open your pot/tv expanded minds to "The Only True Religion." With slogans like, "Pull the wool over your own eyes" and "Researching the public's fear of the unknown since 1951!" as its motto, The Church of the Subgenius is unquestionably one of the most absurd spiritual signposts out there on the path to ultimate THC nirvana.
Public stupidity, bad jokes, big lies and unpleasant odors all have a mysterious way of spreading unchecked, and to follow the Subgenius prophesy is to witness just such an extraordinary phenomenon at work. In NYC, the Church recently won new converts to its (marginal) fold with a hell-raising religious "de-vival" at Max Fish, and a breakthrough exhibition at the Psychedelic Solution Gallery of sacred art/kitsch by such masterful Dobbist visionaries as Rev. Ivan Stang, John Hagen-Brenner, Paul Mavrides (of "Fabulous Furry Freak Brothers" reknown), Mark Mothersbaugh (lead singer and co-founder of Devo), and Byron Werner.
These demented holymen continue to amass untold millions in soul-saving revenues from the sale of official Church memberships, magazines, pamphlets, books, buttons, stickers, scrolls, documents, and tapes (audio and video). Even now, as a new decade dawns, their subversive merchandising empire grows ever-vaster with the premier issue of Bob's Favorite Comics from Rip Off Press, and the publication of their third book, Three-Fisted Tales of "Bob," (Simon & Schuster) an anthology of short stories in the Subgenius mythos that includes such literary luminaries as William S. Burroughs, Lewis Shiner, John Shirley and Robert Anton Wilson.